The Growth Strategy behind Tally's $30.000 MRR
How Tally used pricing, virality, and a space in the form builder market to reach a stellar milestone for any bootstrapped product.
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Three steps to create a BS-free “About Us” page
About Us are usually a braindump of vague terms.
Keep it simple and impactful by:
* Telling the founder’s story - how they got the business idea and got it started;
* Telling about growing the company - the first hires, the main challenges, and the early days;
* Telling about your
Do weekly or daily pricing for B2C SaaS
Doing B2B SaaS is hard.
Doing B2C SaaS is having a death wish.
Normal people like you and me don’t want to pay for stuff. And they’re super price sensitive.
One tactic you can use to make your product feel cheaper is presenting it in a weekly or
Use “Powered By” marketing to not let your freemium users go to waste
If you offer an unlimited free option to your users, try using this tactic.
If they’re not paying, they get a badge of your service on their product. So even though they’re not growing, they’re bringing you awareness, traffic, and users.
How Talent Protocol uses Referral Races to bring new users
Getting Referrals is the hardest part in any AARRR funnel.
How do you make your users bring in new people?
Well, web3 gives out a hand.
Talent Protocol launched a cool initiative to speed up user acquisition: a Referral Race.
Invite friends during a specific time frame and get a
Avoid gated content to increase overall leads
When you create gated content where your users need to drop an email to gain access to it, you’re not getting a MQL. Maybe they were just doing research or looking around.
Release your content out in the open. Let people browse it and share it freely - and
Share your product roadmap
Standing out as an early-stage startup is damn hard. So make the most of what you got. Take your roadmap and share it publicly. Talk about it on social and communities, display it on your website, and let your current users know what’s next.
This helps them stick around,
Write plain-text emails to increase clickthrough rates
Make your emails feel personal by getting rid of all the styling and images. A straight to the point email with just one link will deliver you more clicks.
It can work for ecommerce. See how Sticker Mule does it:
But also for sales emails. Less is more - after
Bannerbear’s Welcome Email
Welcome emails usually fall in two places:
* Too simplistic;
* Or overcomplicated.
Bannerbear hits the sweetspot.
In their email, they nail three things:
* They they show their product in action (a personalized image to welcome me);
* The two biggest use cases (plus tutorials to inspire and educate;
* A personal signature to
Using TikTok to conquer your niche
TikTok isn’t only for funny dances and memes.
You can find your brand niche there - and thrive on it.
Syed managed to grow to over +30.000 followers by producing content consistently on indie hacking, plus building in public.
Thousands of makers try to build in public on